Our client is a branded multinational Information, Communication and Technology (ICT) firm providing solutions to businesses through consulting, training, manufacturing and sales of ICT related services and products. Due to an increased scope and need for its services across all sectors of economy in East and Central Africa region, the company seeks to recruit passionate individuals for the following positions:
Demand Programs Professional
- Job Purpose:
- The purpose of this position is to carry out end to end activities aimed towards proper planning of marketing; brand promotion, sales and distribution at strategic and operational level of the company products and services.
Key Responsibilities:
- Holding accountability for the brands, customer sets and business leaders for delivering agreed to levels of program results.
- Developing the program strategy which supports the business strategy/objectives and integrates the right mix of Demand Generation, Channel Enablement, Channel Co-Marketing, Thought Leadership, Relationship Marketing, Communications, and Direct Response Advertising.
- Collaborating with marketing discipline peers (MM, MI, MCO, External Relations, and Corporate/Brand Advertising) to ensure that messages are well coordinated and timed in the marketplace.
- Creating a plan that encompasses a 360-degree execution plan after finalizing unique value proposition, defined targeted audience segment to prioritized industries and determined the selected product/solution offerings through a specific route to market.
- Has a responsibility to manage the program budget to an expected ROI and achieve/exceed the program objectives.
- Owning and managing agency and vendor relationships in support of the integrated program plan.
To be considered for this position, one must;
- Have a Bachelor's Degree in relevant field
- Have at least 5 years experience in Marketing Management in contexts in which the demand patterns are complex and require structured and analytical planning
- Have Demonstrated abilities to understand and carry out demand or market planning
- Have experience in conceptualizing, designing and steering marketing; brand promotion and distribution strategy ad action plans
- Possess proven abilities to apply conceptual and analytical judgment incorporating through proactive benchmarking and market intelligence
- Experience in service oriented or high capital commodity environment is an added advantage
- Demonstrate good presentation and communications skills
- Fluency in English and Portuguese
- Our client is committed to creating a diverse environment and is proud to be an
equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
